The beauty of a woman is not in a facial mode but the true beauty in a woman is reflected in her soul. It is the caring that she lovingly gives the passion that she shows. The beauty of a woman grows with the passing years. The beauty of a woman is not in the clothes she wears, the figure that she carries or the way she combs her hair. The beauty of a woman must be seen from in her eyes, because that is the doorway to her heart, the place where love resides.

-Audrey Hepburn.

Sunday, May 23, 2010

Great news for the Beauty world!







Many of you may recongize Joelle Mardinian as the star of the show on MBC

"Joelle", but to MaxFactor she is the new face that will be a great impact on the makeup brand.  She is the make-up artist that transforms women into swans, she is the women that wowed the world with her beauty talents and is now making a change at MaxFactor as well.  It has been announced that Joelle Mardinian is the creative consultant for MaxFactor and is taking the world by storm by making everything around her much more beautiful! What's cool about Joelle is that she understands the Middle Eastern's woman's makeup choices and understands how to improve them as well. At the end of the day it is about knowing your market inside and out!!

“I’m very excited to be working with Max Factor. This is a great opportunity for me to express my passion of enhancing women’s beauty through creating colorful and dramatic looks they can achieve at home.” said Joelle.




Joelle will be working with the brand to create looks and provide advice on how to create fun, colourful transformations at home, starting with two new looks for the soon to be launched Max Color Effects range of eye shadow, lip gloss and nail polish.

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